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7 Mar 2019
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ALEIX ESPARGARÓ BECOMES A SHAREHOLDER AND THE FACE OF RAW SUPER DRINK, THE FIRST 100% ORGANIC ISOTONIC DRINK

ALEIX ESPARGARÓ BECOMES A SHAREHOLDER AND THE FACE OF RAW SUPER DRINK, THE FIRST 100% ORGANIC ISOTONIC DRINK

The young star, Jaume Masia, Moto3 World Championship rider, will also be sponsored by the brand

The need to hydrate in a market where isotonic drinks contain a lot of sugar and artificial ingredients led Aleix Espargaró to look for a healthy solution for athletes. His entrepreneurial vision guided him to becoming part of the shareholding of the new RAW Super Drink, a 100% organic isotonic drink, free from artificial sweeteners: “I am very happy to join the revolution of 100% organic sports drinks. As an athlete, it is very important to be well hydrated and I think that RAW Super Drink has revolutionised conventional isotonic drinks.”

The current generation of healthy athletes love organic products and among them is Aleix Espargaró; athlete and entrepreneur who is very clear how to take care of his physical shape. The MotoGP rider considers that success in the performance requires optimal hydration:” Hydration is extremely important. On circuits where the temperature is very high we lose about 2 kg in a 45-minute race because, apart from physical activity, it’s very hot in the racing suit. So before going out on the track we have to hydrate very well and during the race our mouth dries up a lot and we go into a very high pulse rate.”

The Spanish brand founded by Rubén González, 25% owned by CAPSA FOOD, is very clear about its commitment to sport and the importance of hydration, particularly in the demanding world of motorcycling: “The future of 100% organic hydration is also important for younger riders and Jaume Masia, Moto3 World Championship rider, will also be part of the team of RAW Super Drink athletes: “I consider healthy hydration essential in sports practice and if I can do it from a very young age I know that it will have beneficial effects for me in the future. I am very happy to join this team.”

ALEIX ESPARGARÓ BECOMES A SHAREHOLDER AND THE FACE OF RAW SUPER DRINK, THE FIRST 100% ORGANIC ISOTONIC DRINK

The young star, Jaume Masia, Moto3 World Championship rider, will also be sponsored by the brand

The need to hydrate in a market where isotonic drinks contain a lot of sugar and artificial ingredients led Aleix Espargaró to look for a healthy solution for athletes. His entrepreneurial vision guided him to becoming part of the shareholding of the new RAW Super Drink, a 100% organic isotonic drink, free from artificial sweeteners: “I am very happy to join the revolution of 100% organic sports drinks. As an athlete, it is very important to be well hydrated and I think that RAW Super Drink has revolutionised conventional isotonic drinks.”

The current generation of healthy athletes love organic products and among them is Aleix Espargaró; athlete and entrepreneur who is very clear how to take care of his physical shape. The MotoGP rider considers that success in the performance requires optimal hydration:” Hydration is extremely important. On circuits where the temperature is very high we lose about 2 kg in a 45-minute race because, apart from physical activity, it’s very hot in the racing suit. So before going out on the track we have to hydrate very well and during the race our mouth dries up a lot and we go into a very high pulse rate.”

The Spanish brand founded by Rubén González, 25% owned by CAPSA FOOD, is very clear about its commitment to sport and the importance of hydration, particularly in the demanding world of motorcycling: “The future of 100% organic hydration is also important for younger riders and Jaume Masia, Moto3 World Championship rider, will also be part of the team of RAW Super Drink athletes: “I consider healthy hydration essential in sports practice and if I can do it from a very young age I know that it will have beneficial effects for me in the future. I am very happy to join this team.”

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2 Jun 2015
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CAPSA FOOD holds a business metting with ECOEMBES

CAPSA FOOD holds a business metting with ECOEMBES

This meeting promotes the collaboration between CAPSA FOOD and Ecoembesto help sustainable development and environmental awareness. This morning CAPSA FOOD, a leading business in the diary sector with brands such as Central LecheraAsturiana, ATO, LarsaandInnova Food Ingredients, held a meeting with Ecoembes, the organization thatprotects the environment through recycling and the ecodesign of domestic packaging in Spain. The meeting was held in CAPSA’s centre in Granda (Asturias).

On her arrival at the factory, Begoña de Benito, Director of Institutional Relations for Ecoembes, accompanied by other people from the organization, was received by José Armando Tellado, andEstefanía Iglesias, General Director and Director of Sustainability for CAPSA FOOD respectively. The meeting was framed within the collaboration that Ecoembeshas with different companies with the aim of promoting cooperation and joining forces in the area of sustainability. Both organizations share the same vision and commitment to sustainability. In fact, CAPSA FOOD has been selected by this organization as the First Finalist for the best initiative in Ecodesign in the Premios R Ecoembesfor the design and launching of a new 1.2 litre bottle. This bottle, unique in the market, stands out for introducing more sustainable packaging as it reduces the quantity ofplastic used per litre of milk by 20%. This in turn ensures that fewer resources are consumed and less packaging waste is generated in consumers’ homes.

CAPSA FOOD holds a business metting with ECOEMBES

This meeting promotes the collaboration between CAPSA FOOD and Ecoembesto help sustainable development and environmental awareness. This morning CAPSA FOOD, a leading business in the diary sector with brands such as Central LecheraAsturiana, ATO, LarsaandInnova Food Ingredients, held a meeting with Ecoembes, the organization thatprotects the environment through recycling and the ecodesign of domestic packaging in Spain. The meeting was held in CAPSA’s centre in Granda (Asturias).

On her arrival at the factory, Begoña de Benito, Director of Institutional Relations for Ecoembes, accompanied by other people from the organization, was received by José Armando Tellado, andEstefanía Iglesias, General Director and Director of Sustainability for CAPSA FOOD respectively. The meeting was framed within the collaboration that Ecoembeshas with different companies with the aim of promoting cooperation and joining forces in the area of sustainability. Both organizations share the same vision and commitment to sustainability. In fact, CAPSA FOOD has been selected by this organization as the First Finalist for the best initiative in Ecodesign in the Premios R Ecoembesfor the design and launching of a new 1.2 litre bottle. This bottle, unique in the market, stands out for introducing more sustainable packaging as it reduces the quantity ofplastic used per litre of milk by 20%. This in turn ensures that fewer resources are consumed and less packaging waste is generated in consumers’ homes.

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2 Jul 2013
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The Minister for Livestock of Senegal, Aminata Mbengue, visits Central Lechera Asturiana

The Minister for Livestock of Senegal, Aminata Mbengue, visits Central Lechera Asturiana

The Ministry for Livestock of Senegal is considering the possibility of implementing in their country the cooperative business model of Central Lechera Asturiana

This morning, Central Lechera Asturiana has received the visit of the Minister for Livestock of Senegal, Aminata Mbengue, accompanied by the Ambassador of Senegal in Spain, Mamadou Deme. On arrival to the factory, the Senegalese delegation, led by the Minister, has been welcomed by Bertino Velasco, President of Central Lechera Asturiana SAT and CAPSA. Delfín Pérez, Vicepresident of Central Lechera Asturiana SAT, Alfredo Pérez, secretary General Central Lechera Asturiana SAT, Jesús Feito, Member of the Managing Board of Central Lechera Asturiana SAT and Francisco San Martín, Chief Executive of Central Lechera Asturiana SAT were also present. On CAPSA´s behalf were José Armando Tellado, Chief Executive of CAPSA, Pedro Rodríguez, in charge of Corporate Projects in CAPSA , Agnes Cardouat, in charge of commercial areas in Innova Food Ingredients and Philippe Balbarie, R&D project coordinator in CAPSA. The main authorities of the Principality of Asturias have also been part of this visit, among which were María Jesús Álvarez, Regional Minister for Farming and Regional Resources, Rosa Urdiales, Livestock Director of the Principality of Asturias and Tomasa Arce, Director of Rural Development.

During the visit, the cooperative business model of Central Lechera Asturiana SAT has been presented as well as the industrial and value generating models in Capsa, thus giving the Minister a global vision of the whole process. Then, a visit to the factory has been done where the dairy techniques have been explained to the Minister, whose main objective in this visit was to study the possible implementing of Central Lechera Asturiana’s model in Senegal as it is a cooperative model of success that has been ground for the biggest dairy group in Spain.

Once the visit to the factory is over, the Minister is expected to visit the livestock farms of two members of Central Lechera Asturiana SAT, one of them being a family run business and the other a large scale farm.

The program will come tomorrow to an end with a visit to the Asturian Association of Dairy Control ASCOL, to the Inter-professional Dairy, Food and Agriculture Laboratory (LILA), and to a traditional cheese maker where they will have the opportunity to learn, first hand, the traditional cheese making techniques.

The Minister for Livestock of Senegal, Aminata Mbengue, visits Central Lechera Asturiana

The Ministry for Livestock of Senegal is considering the possibility of implementing in their country the cooperative business model of Central Lechera Asturiana

This morning, Central Lechera Asturiana has received the visit of the Minister for Livestock of Senegal, Aminata Mbengue, accompanied by the Ambassador of Senegal in Spain, Mamadou Deme. On arrival to the factory, the Senegalese delegation, led by the Minister, has been welcomed by Bertino Velasco, President of Central Lechera Asturiana SAT and CAPSA. Delfín Pérez, Vicepresident of Central Lechera Asturiana SAT, Alfredo Pérez, secretary General Central Lechera Asturiana SAT, Jesús Feito, Member of the Managing Board of Central Lechera Asturiana SAT and Francisco San Martín, Chief Executive of Central Lechera Asturiana SAT were also present. On CAPSA´s behalf were José Armando Tellado, Chief Executive of CAPSA, Pedro Rodríguez, in charge of Corporate Projects in CAPSA , Agnes Cardouat, in charge of commercial areas in Innova Food Ingredients and Philippe Balbarie, R&D project coordinator in CAPSA. The main authorities of the Principality of Asturias have also been part of this visit, among which were María Jesús Álvarez, Regional Minister for Farming and Regional Resources, Rosa Urdiales, Livestock Director of the Principality of Asturias and Tomasa Arce, Director of Rural Development.

During the visit, the cooperative business model of Central Lechera Asturiana SAT has been presented as well as the industrial and value generating models in Capsa, thus giving the Minister a global vision of the whole process. Then, a visit to the factory has been done where the dairy techniques have been explained to the Minister, whose main objective in this visit was to study the possible implementing of Central Lechera Asturiana’s model in Senegal as it is a cooperative model of success that has been ground for the biggest dairy group in Spain.

Once the visit to the factory is over, the Minister is expected to visit the livestock farms of two members of Central Lechera Asturiana SAT, one of them being a family run business and the other a large scale farm.

The program will come tomorrow to an end with a visit to the Asturian Association of Dairy Control ASCOL, to the Inter-professional Dairy, Food and Agriculture Laboratory (LILA), and to a traditional cheese maker where they will have the opportunity to learn, first hand, the traditional cheese making techniques.

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